Enhancing Communication Between Management & Employees
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A 6 page proposal on measures a life insurance company could undertake with very little cost in promoting bottom-up communication, rather than limiting themselves to the more typical top-down pattern. The proposal presents the company's existing problem as a minor, but growing one, and presents possible low-cost steps in eliminating it. Nearly any business consultant worth his fee consults first with the front-line employees in order to determine the company's problems: the paper recommends that this insurance company do the same. Bibliography lists 3 sources.
Filename: Manacomm.wps

Ethics in Medicine and Business
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A 10 page paper which discusses the subject of ethics as it applied to the industry of medicine and the industry of business. Each one of these industries is incredibly complex in nature, and as such possesses many different areas of concern that involve ethics. In illustrating the complexity and the importance of ethics the paper focuses on the nursing ethics as they relate to ethical regulations in the medical industry, and management communication ethics as they relate to the business industry. Bibliography lists 12 sources.
Filename: RAmedeth.wps

Information in Modern Organizations
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In today's modern market there is an understanding that the structural organization of companies is evolving to meet the demands of a new era in technology and communication. Flexibility in the midst of change is one aspect of a successful business that continues to be true. In any instance of flexible behavior that involves more than one individual a key component is communication. Communication within an organizational structure is essential and paramount to a successful business in the modern world of global and instantaneous access to information. This 5 page paper examines the changes in organizational structure for the modern company and the way in which information transformations, or dispersal, has had an impact on productivity. Bibliography lists 5 sources.
Filename: KTorginf.wps

Multicultural Communication in Business / Book Review
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A 4 page overview of Sherron B. Kenton’s and Deborah Valentine’s 'Crosstalk: Communicating in a Multicultural Workplace' which explores the issues of multicultural management and the issues of effective communication with these cultures. Stresses that contact with persons of another culture occur frequently both within the workplace and outside and that the effective business person must learn to deal with these cultures. No additional sources cited.
Filename: Busrevk.wps

Negotiation and Business Success: The Importance of Cross Cultural Communication in a Fictional Bagel Franchise
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A 10 page discussion of the problems being experienced in a fictional Bagel Franchise and the negotiations which led to the resolution of those problems. Emphasizes the importance of cross cultural communication in business. Bibliography lists 4 sources.
Filename: PPbagle.wps

Rectifying Communications Impasses
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A 5 page paper analyzing the organizational communication 'disconnect' of a rapidly growing business, Lawson Software, that inadvertently allows their attitudes to lapse into a we vs. they mentality. The company urged their reluctant managers to use peer-to-peer training to become facilitators of groups whose surface purposes were to discuss the internal problems of the company. The managers, however, realized that all their internal problems were only facets of one underlying trouble: an early breakdown of communication both intragroup and intergroup. One manager said that while Deming had provided the philosophy, the facilitator approach at Lawson had provided the means for implementation. Bibliography lists 4 sources.
Filename: Impass.wps

The Importance Of Business Communication
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6 pages in length. Effective business communication is an essential component in today's commerce. Without it, there can be little if any cohesion among employees, management and consumers. In order to establish this basis of communication within the workplace, employers have to abandon their supervisory egos in exchange for an atmosphere of openness, encouragement and teamwork. The writer discusses how the concept of business communication -- when implemented correctly -- can be the difference between a productive organization and one that cares little about its workforce. Bibliography lists 5 sources.
Filename: TLCbzcom.wps

The Importance of Communication Skills in Business
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An 8 page overview of the importance of effective communication skills in the business environment. Stresses that communication is important for the success of a business and that this communication is both internal, within the business itself, and between the business and those on the outside. Bibliography lists more than a dozen sources.
Filename: Buscomm2.wps

Liquid Candy Wars / Coca-Cola Versus Pepsi
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6 pages in length. It is a well-known fact that Coca-Cola and Pepsi have gone head to head in competitive business for many years, and have struggled to lure the consumer away from each other. Although Coca-Cola has maintained a healthy lead over Pepsi, Pepsi is in fact becoming a formidable opponent. This paper examines the tactics used by Coca-Cola and Pepsi and looks at the diverse strategy used to attract the attention of the customer. Bibliography lists 6 sources.
Filename: JGAcolas.rtf

COCA-COLA AND TOTAL QUALITY IMPROVEMENT
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This 5-page paper, by using various examples from the Coca-Cola company, attempts to address the execution phase for Total Quality Implementation including management support, customer satisfaction and employee feedback. Bibliography lists 5 sources.
Filename: MTcocaqu.rtf

Sexual Harassment in the Workplace
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This 6 page paper provides a fictitious case study, provided by a student, regarding a sexual harassment scenario where a female boss has created a hostile environment for one of her male employees. General information regarding harassment is provided, including the relevance of Title VII of the 1964 Civil Rights Act. Much of the paper comprises a memo written to the CEO concerning the matter. Bibliography lists 10 sources.
Filename: SA010sex.rtf

FACTORS IN ORGANIZATIONAL CHANGE
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This 5-page paper discusses several concepts associated with organizational change including the Force Field Theory, change process and change management and organizational development and organizational management. The essay attempts to compare and contrast these concepts, and concludes with suggestions on how to reduce employee resistence to change. Bibliography lists 2 sources.
Filename: MTorgfor.rtf

CEMEX S.A. de C.V.
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This 7-page paper is an overview of the Mexican cement company Cemex S.A. de C.V. Taken from a case study regarding strategic decisions the company needed to make to operate globally, the paper outlines how Cemex managed to extracate itself from its 1998 problems. Bibliography lists 6 sources.
Filename: MTcemexs.rtf

Dell & Gateway Computers / Corporate Overview
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This 20 page report discusses two of the most highly successful personal computer companies in the world - Dell and Gateway. Each of them have become darlings of the investment world and each is living up to their own publicity and promotion. A brief overview is given of each with an analysis of various financial features, ratios, and market position. Bibliography lists 8 sources.
Filename: Dellgate.wps

The Internet's Role In Business Operations
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A 5 page glance at some of the applications of the Internet in conducting daily business. The most obvious applications of sales and marketing are mentioned, but the paper concentrates more on data management, communications and intranet applications. The growth of the Internet has made communication with remote locations—district offices, outside sales staff, favored vendors, etc.—more efficient than ever before. Use of the Internet in increasing productivity is not limited only to large businesses, either. One NY deli increased their lunch business by 30% when they began accepting take-out orders through their Web page. Bibliography lists 4 sources.
Filename: Webrole.wps

Adventurous Traveler Bookstore: An Analysis of a Mail Order Business
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An 18 page paper which discusses the mail order business called Adventurous Traveler Bookstore. The paper discusses the history of this business, and also provides a SWOT analysis of the company. Adventurous Traveler Bookstore is a mail order business begun in 1994. It worked primarily on the Internet and then was severely challenged by the presence of Amazon.com. Through various approaches to marketing, this company has passed the threat and continued on the road to success. Bibliography lists 8 sources.
Filename: RAadtrbook.wps

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