Dow Corning: A Case Study
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3 pages in length. This is a series of five questions involving the negative impact Dow Corning felt after the silicone breast implant controversy. The airing of the "Face to Face with Connie Chung" program was a one-sided one which pitted the public against Dow Corning, and is one the corporate giant has not yet recovered from.
Filename: JGAdowcr.wps

Dyadic Exchange and Consumer Behavior
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This 5 page report discusses the communication exchange of one-on-one that is referred to as “dyadic” and how it relates to consumer behavior and marketing. What friends tell friends about any particular item or service results in an impact on the support and objectivity of those providing the product or service. Marketing departments, advertising agencies, and public relations practitioners all want to know how dyadic exchange occurs so that they can take full advantage of what they know to be an effective channel of communication. Bibliography lists 4 sources.
Filename: BWdyadic.rtf

Dysfunctional Family On TV / 'Married With Children'
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A 5 page essay on this popular TV sitcom in which the writer analyzes the show from a sociological point of view. Bibliography lists 3 sources.
Filename: Marriedw.wps

Editing and Narrative
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This 3 page paper looks at two key concepts in film making; editing and narrative and considers the way in which practice and theory compare especially in the low cost or home video making arena. The bibliography cites 1 source.
Filename: TEediting.rtf

Education and Mass Media
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This 3 page paper looks at mass media and education and how the two co-exist in society. The problem of mass media, and how it hinders education, is a focus of this paper. Bibliography lists 3 sources.
Filename: SA332edu.rtf

Effects Of The Mass Media On Our Perception Of Christmas
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A 25 page research paper examining the question: "Does mass media affect the image of Christmas?" The writer traces the history of Santa Claus, examines the importance of Christmas shopping for retailers, reviews the types of media that affect the meaning and image of Christmas providing quotes from a number of sources, and reaches a relevant conclusion based upon the research. Extensive bibliography is included.
Filename: Christma.wps

Effects Of Violence In Media
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A 4 page paper. The quantity and intensity of violence has increased in all forms of media. The violent and other offensive content in television programs has been broadcast earlier in the schedule since the 1990s. This essay includes reports of studies that have found a positive correlation between exposure to violence and aggressive behaviors. Statistical data included. Bibliography lists 4 sources.
Filename: PGmdvlnc.rtf

Elaboration Livelihood Theory and the American Presidential Campaign of 2000:
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This 12 page report discusses the concepts related to the elaboration likelihood theory, when applied to the presidential election. The report focuses on how it serves as a means through which social scientists, political analysts, and communication theorists can present a view of public and political behavior that can be most enlightening. Attitudes, attitude change, and the two paths of persuasion that affect attitude change -- the “central route” and the “peripheral route.” are discussed. Bibliography lists 4 sources.
Filename: BWelab.wps

Embedded Conflicts and the Media as an Instrument of War
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A 4 page paper which argues that war reporting is different from other types of journalism and examines the reasons behind these differences. Bibliography lists 10 sources.
Filename: TGwarrept.rtf

Ethics and the Media: Lessons from the Dan Rather Scandal
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A 3 page consideration of the choices Dan Rather made in 2004 that ultimately spelled the end of his career. This paper analyzes those choices from a Kantian perspective and from a utilitarian perspective. Bibliography lists 2 sources.
Filename: PPmdiaEthicsRather.rtf

Ethnic/Cultural Stereotyping In Television
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5 pages in length. The writer discusses how television perpetuates ethnic and cultural stereotypes, with specific attention paid to talk shows. Bibliography lists 4 sources.
Filename: TLCethcl.wps

Ethnicity and the Media
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A 5 page paper which answers three questions asked by student as they regard race and ethnicity in the media. Bibliography lists 3 sources.
Filename: RAmedia7.rtf

European Media Reporting of the Middle East
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This 11 page paper considers the way in which the media reports events in the Middle East focusing on the Israeli Palestinian conflict. The paper considers the way the media reporting takes place and then considers how and why the reporting may be perceived as boas, looking at specific examples of the claimed bias. The bibliography cites 5 sources.
Filename: TEmediaisreal.rtf

Evaluating Web Site Authorship, Accuracy and Objectivity
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An 11 page paper evaluating a variety of websites for accuracy, reliability and validity in the area of criminal justice. Some of the sites included in the evaluation are sites of criminology professors at state universities; www.prodeathpenalty.org; Amnesty International; Stop Prisoner Rape; National Coalition to Abolish the Death Penalty; and Union Carbide through Dow Chemical, addressing the Bhopal disaster. Bibliography lists 11 sources.
Filename: KScrimWebAuth.rtf

Evolution And Impact Of The Media
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A 14 page paper. The media has a significant effect on what people think and how they think it. This paper discusses the evolution of the media, the original purpose of mass media and how it has evolved to its state of prominence today. Bibliography lists 7 sources.
Filename: PGevmed.wps

Evolution Of Digital Communication
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A 5 page paper that consider the progression of developments in digital communications for the invention of Morse code to the current processes of data communication transmissions. This paper explores the invention of morse code and facsimile transmission systems as the starting points for the more complex teletype and digital voice systems. Bibliography lists 3 sources.
Filename: Morsecod.wps

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